Blockchain Analytics Firm Bubblemap has highlighted new concerns regarding James Wynn's activities in the Meme Coin Market. Wynn's history of turning small meme coin bets into massive profits may repeat itself with the latest Yepe meme coin.
But the insider advantage is clear.
Bubblemap reveals patterns
According to Bubblemap's analysis, insiders currently own around 60% of Yepe, with the majority of these holdings coming from addresses funded through the same centralized exchanges, Lbank, Kucoin, and MEXC. These addresses reportedly exhibit similar financing behavior and purchasing patterns, which points to a coordinated or highly structured accumulation strategy.
Bubblembap argued that the recurring pattern behind Wynn's Meme Coin Promotions is one of manufactured hype, often amplified by tailored influencer campaigns that support fuel demand at launches. On-chain data reveals that these surges typically benefit a small group of insiders who accumulate and hold the majority of the token supply.
Despite growing criticism of such moves and concerns raised around potential market manipulation, Wynn continues to gain recognition within the industry and has also received public support from high-profile figures, including Binance founder Changpeng “CZ” Zhao.
For many observers, such support risks normalizing normalization practices akin to insider-driven trading activity, blurring the line between active promotion and outright manipulation in the memecoin sector.
Wynn effect
Wynn, a pseudonymous crypto trader who rose to prominence through early investments in meme coins between 2022 and 2023, has a history of using high leverage and aggressive trading techniques. His breakout moment came when he turned a modest $7,000 investment in Pepe into a multi-million dollar profit. That trade established the hallmarks of his approach. He was known for his high-leverage positions, bold risk-taking, and narrative-driven strategies, often promoted publicly on social media.
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Since then, Wynn has repeatedly entered the market with similarly structured trades, promoting bundled meme coins such as Wife, Zeus, and USDM, and sometimes leveraging decentralized derivatives platforms to amplify returns. In early 2025, Wynn's high-liquid activities attracted attention. He executed positions with up to 40x leverage with notional amounts reaching billions of dollars.
However, Bitmex co-founder Arthur Hayes questioned Wynn's famous trade and even questioned whether the pseudonymous investor's real purpose was profit or just attention. In a discussion shared by Unchaired host Laura Singh, Hayes said Wynn's actions looked more like “airdrop farming” than a $1 billion Bitcoin bet.