rising Binance Pay member store It shows how crypto payments are rapidly permeating everyday commerce across regions and industries.
How fast is Binance Pay expanding its merchant base?
In less than a year, Binance Pay has grown from just 12,000 merchants in early 2025 to more than 12,000 merchants. 20 million Around the world, approximately 1,700 times undulation. This explosive growth highlights how digital assets are reshaping payments. Additionally, this highlights how quickly businesses are embracing cryptocurrencies at checkout, rather than treating them as a niche experiment.
The service focuses on instant, low-cost, and borderless transactions, making it attractive to both online and offline retailers. We continue to add new partners to our expanding network, from Latin America to Africa, Europe, the Middle East and Asia. Merchants that accept cryptocurrencies. That said, the scale of this implementation remains unusual in the broader payments industry.
Why are stablecoins driving this growth in crypto payments?
Currently, stable value tokens dominate activity on the platform. 2025 is over for now 98% Business-to-business transactions on Binance Pay are settled using the following stablecoins: USDT, USDC and rain. These assets help users avoid price fluctuations while benefiting from blockchain payments. In reality, volatility risk is minimized for shoppers and merchants who simply need reliable digital cash.
Stablecoins also address long-standing problems with traditional payments. Transactions are cleared almost instantly, and the cost of cross-border transfers is much cheaper than many banks and cards. As a result, these stablecoin payment solution People and businesses that were previously underserved by banks will now have free access to financial services. However, it still relies on compliant exit/exit ramps to connect to local currency.
That momentum is reflected in broader on-chain metrics. According to research by Artemis, monthly payments for stablecoins are 10 billion dollars As of August 2025, increase 82% Since the beginning of the year. This shows that digital dollars are increasingly being used for payments, not just for transactions. It also indicates a rise Adoption of stablecoin payments Across mainstream users and regions.
What do the current Binance Pay statistics reveal about user adoption?
Binance Pay's user base is already 45 million This shows that cryptocurrency payments are no longer limited to early adopters and specialized platforms. Instead, it's gaining traction among consumers who value speed and low prices. However, user protection and regulatory clarity remain key to long-term growth.
Regional consolidation has led to increased usage. In Brazil, Binance Pay has a direct connection with the state. pix As reported by Electronic Payments International, an instant payment network for quick conversion of cryptocurrencies to real. Meanwhile, in Argentina, shoppers can scan QR codes at thousands of merchants and pay for household goods and travel services with digital assets. These examples demonstrate how customized local solutions can accelerate deployment.
Which industries are the most featured on the Binance Pay merchant list?
The network already spans retail, luxury goods, hospitality, gaming, and more. Brands in the real world offer a sense of breadth. In the travel sector, JW Marriott in Cannes accepts cryptocurrency payments from guests. In fast food, KFC stores in South Africa support digital asset payments. Furthermore, the Swiss supermarket chain SPAR is also a prominent example of practical use.
These partnerships demonstrate global brands' willingness to experiment with new payment rails as they reduce costs and expand customer reach. For many businesses, cryptocurrency checkout integration happens in parallel with cards and digital wallets. However, for customers in countries with unstable currencies or capital controls, these options can be more than just a convenience. They can be a lifeline.
How does Binance Pay compare within the broader cross-border cryptocurrency payments landscape?
rapid growth of Cross-border cryptocurrency payments Forcing legacy systems to respond. Traditional financial institutions are exploring blockchain-based infrastructure to stay relevant. quicklyReflecting this strategic shift, the global interbank network has introduced a blockchain-based ledger for cross-border payments. However, most of the world's payment volumes are still controlled by banks.
Artemis research, compiled in the extensive 2025 Stablecoin Payments Report available from Artemis Analytics, shows that stablecoins are steadily moving into mainstream commerce. Meanwhile, payment volumes jumped from about $6 billion to more than $10 billion by August 2025. Furthermore, these data points are consistent with the expansion of the platform itself.
moreover Binance Pay member store As new regions join and roll out integrations, crypto-native rails could increasingly supplement traditional intermediaries, or even bypass them in some corridors. The combination of low fees, instant payments, and global reach has positioned stablecoins as a viable medium for everyday payments, even as regulations and infrastructure continue to evolve.
