Michael Saylor posted two words on Thursday – “Unstoppable” – just as the new rankings confirmed an unparalleled lead in strategy at company Bitcoin Holdings. The company currently manages 639,835 BTC, worth more than $70 billion, while Bitcoin trades around $109,500.
The distance between Saylor's company and the rest is large. Mara Holdings is second at 52,477 BTC. Tesla is 11,509. Coinbase is located at 11,776. Even if the next 10 companies combine reserves, it won't be enough to meet the total strategy.
In the meantime, Bitcoin price action appears to be riding a roller coaster recently, falling above $124,000 to $106,000 in August, before recovering to just under $110,000.
stoppable pic.twitter.com/j3wzofqas6
– Michael Saylor (@saylor) September 26, 2025
For traders, those swings determine a victory or loss. Because of the strategy, they have not changed their approach: accumulation and retention.
Michael Saylor's strategy
A single software company has become the largest Bitcoin safe on the planet, bigger than miners and exchanges running network infrastructure. Public companies like CleanSpark, Riot and Block are active players, but they look small next to Saylor's balance sheet.
Saylor's post puts his face on those numbers as the strategy chair himself is the face of his company. His image of a dark hoodie with an orange tie, combined with the phrase “unstopping” is a reminder of how he frames the company's position.
The strategy is not to treat Bitcoin as an experiment. It builds its identity around it, and the latest numbers show that no one else is nearby.